he leading Colombian operator just gained access to the supplier’s wide range of Slot titles, ensuring a significant growth of commercial success for Pragmatic Play in the continent.
BetPlay’s customers can now enjoy popular releases such as Sweet Bonanza or Wolf Gold, as well as newer titles like Juicy Fruits or The Hand of Midas. Moreover, the Colombian operator can make use of Pragmatic Play’s Enhance promotional tools and bring more entertainment to players through Drops & Wins network promotion.
Yossi Barzely, Chief Business Development Officer at Pragmatic Play, said: “Signing deal after deal in Latin America stands as living proof of how adaptable our products are to different audiences.”
“Going live with our complete Slots collection with BetPlay is a huge step for our positioning in the continent, and we expect nothing but the best from this collaboration. BetPlay is one of the market leaders in Colombia and they truly stand out as an operator, so we’re looking forward to seeing how our titles are received.”
German Segura, General Manager at Corredor Empresarial, said: “Pragmatic Play has a reputation for developing excellent slot content, and we are thrilled to be able to add it to our offering.”
“We continue to look for growth opportunities, and with Pragmatic Play’s content we now have a significant opportunity to capture market share from their considerable fanbase.”
Pragmatic Play currently produces up to five new slot titles a month, while also delivering Live Casino and Bingo games as part of its multi-product portfolio, available through one single API.